GROSVENOR

Commercial 2018

As part of my branding work for South Molton Street, it became apparent early on that a signature style needed to be created for capturing and harmonising the various fashion houses on the street.

When shooting through glass, reflections normally ruin the intended shot. But in the case of SMS I have used this to my advantage. By intentionally and carefully controlling a shallow depth of field an ethereal quality is added to the subject matter giving it a unique and premium feel.

DES_SM.jpg
DES_SM2.jpg
DES_SM3.jpg
DES_SM4.jpg
DES_SM5.jpg
DES_SM6.jpg
DES_SM7.jpg
DES_SM8.jpg
DES_SM9.jpg
DES_SM10.jpg
DES_SM11.jpg
DES_SM12.jpg
DES_SM13.jpg
DES_SM14.jpg